...

Create and implement a holistic plan tailored to your journey.

Step into a financial ecosystem built for visionaries, entrepreneurs, and families who demand more. At Guzhuna Financial, we don’t offer cookie-cutter solutions—we architect comprehensive strategies that align with your goals, protect your assets, and unlock long-term growth. Whether you're seeking elite insurance coverage, retirement clarity, investment direction, or business structuring, our process begins here—with a personalized application that sets your plan in motion.

How we create a holistic plan

At Guzhuna Financial, we use a bottom-up approach—starting with risk management and asset protection to secure your foundation. From there, we layer in tax optimization, tactical investing, and business structuring, each calibrated to preserve capital, enhance efficiency, and support long-term growth.
We then integrate retirement and estate planning to ensure your legacy is protected, intentional, and enduring.
Every strategy is bespoke. Every layer built toward your vision.

Risk Management

Wealth Structuring

Tax Optimization

Retirement Planning

Legacy Planning

Fundamentally uncompromised

Most firms push proprietary products—blurring the line between advice and self-interest. Guzhuna Financial was built to eliminate that conflict.
We exceed fiduciary standards, offering no proprietary products and maintaining open access to a vetted network of providers—insurance carriers, asset managers, and lenders—chosen solely for their quality and alignment with your goals.
 
Our loyalty is to your outcome. Every recommendation is unbiased, rigorously vetted, and tailored to your best interest. This is planning without compromise.This is planning with integrity. This is Guzhuna.

148

A+ Insurance Carriers

750+

Asset Managers

257

Commercial Lenders

A message from the founder.

Jori Guzhuna
Jori Guzhuna - Founder & CEO

Most advisory firms focus narrowly on liquid markets and packaged products. Guzhuna Financial takes a different approach.

We know that true wealth is rarely confined to publicly traded assets. It lives in real estate, private enterprises, fine art, and global opportunities—assets that demand discretion, creativity, and strategic precision. Preserving and enhancing what you’ve built requires more than portfolio theory; it demands a customized, multidimensional strategy.

At Guzhuna Financial, we bring institutional-grade solutions to our clients. We begin with a foundation of robust risk management and asset protection, then strategically structure your wealth to preserve control, privacy, and scalability. From there, we integrate tax optimization, tactical investing, and business planning—always with the singular focus of safeguarding your legacy and expanding your reach. Our team navigates complex tax codes, sources global opportunities, and crafts tailored solutions across asset classes, jurisdictions, and legal structures—all while maintaining the integrity of your existing holdings.

We don’t sell products. We design outcomes.
If you’re ready for a financial partner who operates with integrity, sophistication, and relentless focus on your best interest—welcome to Guzhuna.

INVESTMENT AND INSURANCE PRODUCTS ARE: • NOT FDIC INSURED • NOT GOVERNMENT INSURED • NOT A DEPOSIT OR OBLIGATION OF, OR GUARANTEED BY, GUZHUNA FINANCIAL GROUP • SUBJECT TO INVESTMENT RISKS, INCLUDING POSSIBLE LOSS OF PRINCIPAL

Seraphinite AcceleratorOptimized by Seraphinite Accelerator
Turns on site high speed to be attractive for people and search engines.